3.30.2009

April 2009's new poster design for J+S by Tsubaki Studio!

Poster design for J+S April '09 by Tsubaki Studio
© Copyright reserved 2009

We change our posters every month! If you'd like to custom-design any of our monthly posters, drop a comment on this post - that simple!

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aki @ J+S

DEVILROBOTS & Kenny Wong Live in Singapore, 25-26 Apr 09


Hey, Molly fans out there!

The Devilrobots and Kenny Wong are coming down to Singapore for an autograph session of their new To-Fu Molly products!

It's the first time they've collaborated and they've come up with two fabulously cute versions of Molly and Tofu so don't miss it!

Date: 25th & 26th April 2009 (Weekend)
Time: 2-4pm & 7-9pm on both days
Venue: Liang Court Atrium


More info on To-Fu Molly Pre-Order and the autograph session, head on to http://www.playimaginative.com/mollytofu/


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avi @ J+S

3.29.2009

What's in it for toy collectors in 2009?

Trends for the Toy Industry for 2009
By Jonathan Samet

Lower Priced Toys (i.e. Toys under $25)
In these difficult economic times and with consumers watching their disposable spending, toy manufacturers will be putting a greater emphasis on promoting their introductions with lower retails. A number of the top selling toys last holiday season were at lower price points (i.e. Bakugan and Club Penguin Plush) so all manufacturers will be putting a greater emphasis on delivering lower price products. Some early highlights are Mega Brands Battle Strikers and Season 2 Bakugan product from Spin Master.

Toys Based on Movie/Entertainment Properties
Toys based on leading movies like Iron Man, and Batman were some of the most popular in 2008 and 2009 won’t be any different. Some of the anticipated blockbusters for this year are Star Trek (Playmates for figures and others), GI Joe (Hasbro), Transformers II (Hasbro), Terminator and X-Men/Wolverine (Hasbro). The marketing budget put behind these Summer Movie intros, coupled with the built in awareness of these properties (i.e. parents growing up with Star Trek, Terminator etc.) will drive toy sales, anchored by the success of the action figure category.

Science Toys
Historically this was the “boring” aisle that a child would never walk down. But based on the success of Jakks Pacific’s Eyeclops and Discovery Kids brands, along with the Planet Earth product, science has become hipper and more fun for kids. In addition to great traditional science toys, toys with “Brainwave technology” by Companies like Uncle Milton, with their Star Wars FORCE TRAINER and Mattel with their Mindflex should be popular in 2009.

Green Toys
Focusing on Global awareness along with maintaining the earth and environment is a crucial issue with families and even more so children as they learn about this in school. Coupled with the safety issues in toys (which is an issue that has been well addressed by the industry) manufacturers are developing more and more toys that utilize organic and recycled raw materials in the products. Skewed a bit more to the specialty market, Companies like Mary Meyer and Sprig toys will be just a few that will lead the growth in this category.

About Jonathan Samet:
Jonathan Samet of
Toy Insider has several years of experience in the toy industry, publishing the Toy Insider, the Toy Book and the Licensing Book each year, which are all well known publications in the toy industry. Nonetheless, this article entitled Trends for the Toy Industry for 2009 was written by Samet himself. More articles on toys and the toy industry can be found at http://toys.about.com/cs/a.htm

Bruce Lee vs. Iron Man - Battle of the Superheroes

Ever wondered how the intelligent superhero Iron Man fair with the legendary, almost undefeated Bruce Lee whn they battle it out? The result is hilarious! Watch this...



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avi @ J+S